Google AdSense Alternatives For Your website in 2023
An advertiser pays Google Adsense to search sites for related content allowing specific site visitors to be lead to their advertised site. Google AdSense is an advertising tool that allows you to host an affiliate site link advertisement for money that is earned per advertisement click. The benefits of hosting an AdSense advertisement far out weigh passing this opportunity by, as it is helpful to both the advertiser as well as site visitors and the site host themselves. Think…
Google AdSense is an established tool when it comes to making money from your website or blog, it’s all about putting ads on your website. While Google Adsense is super popular, it isn’t the only way to make money from your website. There are multiple AdSense alternatives in the market you can consider to reduce your dependency on Google and diversify your income sources.
Google AdSense has been a popular platform for publishers to monetize their content and traffic. It has helped publishers serve relevant contextual ads on their websites.
What is AdSense?
AdSense is an advertising platform launched by Google back in 2003 to help publishers and bloggers monetize their content and audience. Today, Google AdSense is one of the most popular advertising platforms and helps publishers serve ads that match the websites content and the visitors interests.
Why Should You Consider AdSense Alternatives?
AdSense has been around for a while, it’s a Google product, then why should I look at an alternative? While AdSense is popular, it has certain limitations that might not work for every publisher. AdSense has certain requirements that a publisher/ blogger must meet to qualify for an AdSense account. Here are some of the other reasons why you might want to consider an AdSense alternative.
Not Ideal for Bigger Websites
AdSense is known for being best suited for smaller websites or blogs, which is not ideal if you’re trying to grow or are expanding rapidly. If you have grown into a medium sized website, you will have to look elsewhere to get better value for your ad inventories.
Conditional Approval and Strict Control
Getting authorization to set up a Google AdSense account is not easy, to say the least. On top of the difficult account approval process. You need to hit specific metrics to get a chance to be a partner. There are other criteria Google looks for to see if your website is viable to be accepted into the Google AdSense program.
Google has stringent policies that are geared in favor of advertisers, not publishers. If a publisher accidentally violates one of the terms, Google is quick to take action and can even go to the extent of disabling the publisher’s AdSense account. Recovering from this requires an appeal which can be slow and time consuming.
Need Better Revenue Share
AdSense offers publishers and bloggers about 68% of the revenue recognized by Google. If you are looking to grow your revenue share then you should look at our list of AdSense alternatives.
Limited Ad Customizations
Google AdSense lacks a variety in terms of ad types and customization options. So finding an ad that fits your site layout and design might be a little tricky. Alternatives offer multiple types of ads and the ability to customize them as well.
Additional Revenue Source
If you are looking to grow your revenue source you can look at an AdSense alternative to use it along with AdSense to earn more revenue. This will help you earn additional revenue from more than one source. Google does allow this but has certain guidelines you must follow to continue getting revenue from AdSense.
Minimum Payout Restrictions
AdSense has a 100$ as the minimum requirement for a payout, this means that Google won’t process your payment. This minimum payout is lower in a few AdSense alternatives which is a good incentive to switch for publishers and bloggers.
If these issues concern you, it might be time for you to consider an alternative to Google AdSense. We’ve collated a list of 25 best AdSense alternatives for you to consider.
Top 25 Google AdSense Alternatives
Taboola Native Advertising
Google Ad Exchange
Amazon Native Shopping Ads
Create Your Own Bidding Solution